Cases

How Durust increased orders by 40%

LLC Durust - is one of the leaders in the FMCG segment (fish products).

Business scale: more than 15 years on the market. More than 350 sales representatives and forwarders throughout Uzbekistan.

Tasks:

  • Creation of a platform for online order collection by sales representatives.
  • Optimization of routes for field employees in order to increase the efficiency of trips.
  • Monitoring the work of field employees and calculating key performance indicators (KPI).
  • Implementation of modern business process automation tools to improve productivity.
  • Organization of the work of merchandisers to improve the visual presentation of goods.
  • Development of a sales strategy to increase sales volumes.
  • Implementation of a visit step system to structure interactions with clients.
  • Ensuring work control through the functionality of photo reports, allowing you to track the completion of tasks.

Yodgor Yuldashev, founder and CEO of Durust:

"Durust employs over 100 sales representatives and over 20 freight forwarders, processing an incredible volume of documentation every day. Every day we register over 1,000 documents related to cash flows: cash, transfers and through terminals. The automation system is so effective that one operator can service this entire flow! There are two operators in the team: one works daily, and the second is in reserve, in case of an unforeseen situation."
Smartup Solution:

  1. Implementation of a mobile and web application that allows sales representatives to accept orders from customers in real time.
  2. Use of routing algorithms to plan optimal routes taking into account time, distance and traffic congestion.
  3. Implementation of GPS tracking to track the location of employees and analyze their movements.
  4. Creation of dashboards to visualize key performance indicators (KPIs) and analyze the performance of field employees.
  5. Automated collection of data on completed tasks, customer visits and sales volumes.
  6. Use of tools to automate routine tasks such as reporting and inventory management.
  7. Tools for analyzing merchandising efficiency based on sales data and photo reports.
  8. Tools for analyzing the market, competitors and consumer trends, helping to create effective strategies.
  9. Creation of standard procedures for interaction with customers, available through a mobile application for field employees.
  10. Implementation of functionality for uploading photo reports with a description of completed tasks, which allows managers to monitor the quality of work.
Yodgor Yuldashev, founder and CEO of Durust:

"We see every import-export document at a glance, which makes the work convenient and transparent. One of the key features of Smartup is a convenient mobile application available 24/7. With its help, even while in London, I can control the business in Tashkent and track the work of employees in Bukhara or Nukus.

Visit Steps functionality. This function deserves special attention. In real time, it allows you to monitor the discipline of employees and optimize their work. Smartup helps save time by optimizing routes and the ability to see the nearest retail outlets."

Yodgor Yuldashev, founder and CEO of Durust:

"Smartup is a real business constructor. By customizing it to your needs, you will get all the information you need in the palm of your hand. Just 30 minutes at the end of the month — and all the reports are ready. At the end of each day, I instantly see sales data. It's just amazing!
With Smartup automation, I can run and control my business while enjoying a cup of coffee. The system is equipped with sensors that immediately show if something is wrong. Routine tasks, planning meetings, and waiting for reports are a thing of the past. Everything has become simpler, faster, and more accurate."

Results achieved:

  • 40% more orders due to faster ordering process
  • 30% more visits without increasing the sales team due to effective route planning
  • Increased employee discipline to 95% (compliance with standards and regulations)
  • Time for report compilation reduced by 2 times
  • Time for manual processes reduced by 30%
  • Identified inefficient processes and eliminated them, minimized human errors
  • Significantly improved merchandising and increased the share of shelves by 10%
  • Increased the return on marketing activities by 60%

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The Durust team successfully implemented automation of business processes and increased the number of orders by 40% thanks to solutions from Smartup. This allowed the company to increase the effectiveness of marketing strategies and improve the quality of customer service, which helped the company remain a leader in the segment over the past few years. If you want to develop your business, increase its competitiveness and ensure stable growth, Smartup is your reliable partner! Our experts are ready to provide detailed consultation and select a solution that perfectly suits your needs.

Contact us today to start transforming your business!

You can get additional information and a free consultation by phone: (+99897) 200−88−33 or on the website: smartup.uz.
FMCG